Digital Photography and Imaging
|| 18/11/2024 - 23/11/2024
|| Leong Hui Xuan (0365793) / Bachelor of design (Honours) in creative media
|| Digital Photography and Imaging
|| Project 2
WEEK 9
Digital Surrealism
Realism: Focus on everyday, ordinary aspects of the world we perceive as
reality. The subject and themes are straightfoward without venturing
into the unsual .
(No emphasis on creativity or stepping outside)
Surrealism: A twist on Realism, it delves into the subconscious, focusing on
dreamlike imagery and seeking to distort everyday life.
- Surrealism challenges logic and embraces the illogical. Inspired
by the dreams and the surrealistic art features peculiar imagery and
unexpected combinations.
Salvador Dali Surrealism work
- Salvador Dali was a Spanish Surrealism painter and printmaker
known for exploring subconscious imagery.
What is Digital Surrealism?
Surrealism is a cultyral movement that emphasizes art as a means for
artist to express their inner thoughts and emotions. Surrealism has
become one of the most popular and influential digital art styles in
this digital era.
How to start?
-
Dream-like scenes and symbolic images.
(Unexpected, illogical juxtapositions)
-
Capturing your dream.
(Sketch out your vision roughly and find references images to
help greatly in realizing your idea.)
-
Mindset during creation.
("Does this look real", Make it happen to the best of your
ability.)
TUTORIAL / PRACTICAL
Poster Design
In this project, we were required to create a poster design using photography, typography and vector graphic. This project is a collaborate project with Digital Photography
and Imaging and Illustration and Visual Narrative modules,
photography is from DPI, while typography and vector graphics is
from IVN.
Toopic: Quotes of the day
MOOD BOARD
First, we need to research about our topic and gather all the
information with a summary. I found some poster on Pinterest that
inspired me.
Sketches
Draft sketch
Digital sketche
- Dream-like scenes and symbolic images. (Unexpected, illogical juxtapositions)
- Capturing your dream. (Sketch out your vision roughly and find references images to help greatly in realizing your idea.)
- Mindset during creation. ("Does this look real", Make it happen to the best of your ability.)
Quote: Who are you when you are alone
Idea: The poster's concept revolves around
introspection and self-identity, emphasizing that solitude is a moment of clarity and
self-awareness. It challenges viewers to think about their true selves, free from social expectations and roles. The letter “L” of the
word “ALONE” replace by a people which symbolizes individuals, it
presence illuminated by overhead lights from the design of letter
“H” of the word “WHO”. Mirrors also cast a face, representing hidden
or unacknowledged aspects of a character's personality. The color
scheme of gray, black and blue, creates a reflective and reflective
atmosphere. Blue tones symbolize introspection and the subconscious,
while black suggests the darker, hidden side of a person's
psyche.
Process
The photo with colored light spots as ground, and I edit the
Hue/Saturation to more blue.
Process 2
Process 3
I crop out a part of the window and dublicated it 5 times, then changed
the layer mode to Vivid Light to connect with the color scheme.
|
| Process 4 |
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| Process 5 |
After that, I place my photo inside and add a light effect shines obliquely
from the upper left.
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| Process 6 |
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| Process 7 |
I place my five photos inside the frame, but I feel a bit weird so I change
my photos to black silhouette and decrease the opacity.
The final poster look this, since it is a collaborative poster with IVN, I
also need to include the text in the poster.
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| Process 9 |
I designed the text in Adobe Illustrator and combined the text and the
final photo.
Final Outcome
This project was both a challenging and inspiring experience, allowing me
to explore new perspectives and refine my skills. Through this poster
design, I had used many skills that I learnt before, such as the different
layer mood, clipping mask, reflect photo, blur, and the effect tools. Each
of the skills was exercised in the project past, so with this poster design,
I feel that I can apply the skills in my project in a more familiar state.
The challenges that I face were the colour matching and compositions. It's
hard for me to combine the text and photo in a creative and harmonious way.
Moving forward, I hope to apply what I've learnt to future projects,
continuously improving and expanding my skills.


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